petersen automotive museum case study

NFL Network Studio. PEBBLE BEACH, Calif. – Not long after it began liquidating nearly a third of the 400 cars in its collection, the Petersen Automotive Museum in Los Angeles announced a major exterior redesign of the museum Sunday at a news conference held here at the Pebble Beach Concours d’Élégance. Annenberg Sunnylands Administration & Operations Campus. CASE STUDY: PETERSEN AUTOMOTIVE MUSEUM Zoom! Petersen Automotive Museum, which aims to “explore and present the history of the automobile and its impact on American life and culture using Los Angeles as a prime example,” is one of the largest such museums in the world. 0000001807 00000 n “We felt strongly about the idea of stitching all these projectors together in a semi-circle so that visitors would be totally immersed in the content, and we needed a technology solution that could build our creative vision.”. Projects. trailer <<1168FF6EA1904145AA46016016598795>]/Prev 1112310/XRefStm 1626>> startxref 0 %%EOF 326 0 obj <>stream Evel Knievel and museum archivists don’t often cross paths. "If you think about it, you walk around a museum slowly: you observe objects, you read plaques, and you move on. stream View Case Study - Petersen Automotive Museum PDF | Download Case Study - Petersen Automotive Museum PDF PDF, 3.51MB, 3 pages Finding the Right Switch for Your Business Needs The Panasonic lineup provided flexible configuration for each room and allowed them to customize content, such as stitching projection images together with edge-blending technology. H�\��j�0E�� Petersen Automotive Museum h�b```g``�c`c`z��A��X��, The museum, which aims to “explore and present the 0000012720 00000 n ", The museum's grand re-opening attracted about 38,000 visitors and over 500 journalists, underscoring the power of a digital museum experience. © 2020 Panasonic Corporation of North America. BUR - Bob Hope Airport , 15 Kilometers (10 Miles) from Petersen Automotive Museum. On December 6, 2015, the Los Angeles-based Petersen Automotive Museum reopened to much fanfare after being shuttered for 14 months to complete a $90 million renovation. H�|U9�1��/��p��UԬO�I��E�(�c�5��?�ϯ�/��c�=,c�(�j. By instantly receiving custom content when a patron holds up their device to the spotlight, LinkRay(TM) allows visitors to learn more about the exhibits in an engaging and intuitive way. Seventh.AI. 279 0 obj <> endobj xref This streamlined the video distribution and saved the museum both time and money.”. A Case Study in Virtual Construction Want an internationally recognized façade? Façade Construction: Petersen Automotive Museum – A Case Study in Virtual Construction. 0000002606 00000 n The museum has three floors, two dedicated to automotive displays and a third housing the May Family Discovery Center. 0000311721 00000 n �:g��C��j��6߰�2�v�\��L�� 9}|m.��x�;5w9aE��R{. [9^��cM?r But we wanted to work with one partner for both projection and professional display—and we needed a range of lumen options even within the projector category. Redesign of the B2B Onboarding Registration. The Petersen Automotive Museum is home to an impressive collection of culturally significant, and just plain cool, artifacts such as the DeLorean from Back to the Future, and the Ford Thunderbird from Thelma & Louise. The Petersen Auto Museum is a museum dedicated to automobiles, automotive technology and the history of automobiles with an emphasis on its place in Los Angeles. 0000009072 00000 n 0000017049 00000 n Jason H Ta DMD: Dental Office Case Study. YouTube Sound Stages. Said Langsbard, “We instantly saw the need for video to become an integral part of the museum experience. The Petersen Automotive Museum in Los Angeles is taking a different tack: unloading more than 100 rare and often historically important cars, in … The complete Petersen Automotive Museum case study can be downloaded from the Panasonic website here. Learn how Media Artist Refik Anadol transports viewers to a new dimension with immersive projection. View Case Study. Linksys Brings Entertainment Technology Start-up Brandwood Global to Center Stage. Los Angeles, CA — On Wednesday, December 2nd the Petersen Automotive Museum premiered a full collection tour video for viewers to stream online in celebration of Giving Tuesday.. Photo: Petersen Automotive Museum. Bottom line ― the cars are the star of this show and the AV is cast in a supporting role. 279 48 0000002633 00000 n Are SMB Networks Ready for IoT [Infographic] ... Linksys Helps the Petersen Automotive Museum Office Switch Gears. View. Panasonic Projector: Case Study | Petersen Automotive Museum Learn how Panasonic, Diversified and the Statue of Liberty Museum partnered to share the story of liberty. 0000002782 00000 n CASE STUDY The Petersen Museum lit up at night on Wilshire Boulevard, Los Angeles. ', now that opens up a whole new world of possibilities for us and becomes a very interesting prospect. Petersen Automotive Museum, based in Los Angeles, had a vision to reopen with much fanfare. As museums struggle to attract younger audiences, the Petersen knew that a mobile device-based experience would help them achieve this goal. CoreSite SV7 Data Center. View. “This is where the other companies started to fall off: they couldn’t produce the vision we had for a 180-degree gallery,” adds Langsbard. Television Academy Saban Media Center. 0000304607 00000 n Television Academy Saban Media Center. petersen automotive museum. 0000320919 00000 n Adam Langsbard, Chief Marketing Officer of the Petersen Automotive Museum, recalls that the efforts began with the question: “What is the future of content consumption and what is its role in the museum?” The answer was drawn from overarching consumer trends that can’t be ignored: we consume more video today than we ever have before. Rather than recreate dioramas that show a freeze frame of history, we quickly decided we needed a video partner to deliver content in a dynamic, fresh way throughout each gallery.”. 0000011248 00000 n View. Since the heroes of the museum are cars, we wanted to let them be the star and not over or under-power them with the light output. Download your free copy. Part of the reopening’s goal was to make the space more experiential and the team instantly saw the need for video to become an integral part of the museum experience to help bring the gallery to life. 0000009333 00000 n 0000010214 00000 n 0000321167 00000 n Panasonic’s HDBaseT feature DIGITAL LINK™—which comes native for all the projectors selected and most of the displays used at the museum—enables transmission of uncompressed HD videos, audio and control commands over shielded CAT6 cable. View. The museum incorporated five LinkRay-enabled spotlight LEDs throughout their galleries. luxury automotive event. 0000011720 00000 n But that’s not particularly exciting to millennials. The Petersen Automotive Museum is located on Wilshire Boulevard along Museum Row in the Miracle Mile neighborhood of Los Angeles.One of the world's largest automotive museums, the Petersen Automotive Museum is a nonprofit organization specializing in automobile history and related educational programs. Nelson Medina. View. Using BIM to engage donors Aligning on software Our human fascination with improbable structures ... To learn more about how The Petersen Automotive Museum … 0000003731 00000 n The Petersen Automotive Museum in Los Angeles has a new exhibit featuring the 50 of the most significant Porsche models ever built, arranged with the help of Porsche Cars North America. Our mission is to explore and present the history of the automobile and its global impact on life and culture using Los Angeles as a prime example. -�Ep�XR&м �>h�p�Ijhd�8��}uuC Langsbard and his team delivered on that, integrating video into every one of the 25 galleries across the museum’s three floors. The result is Utah's Land Cruiser Heritage Museum, the world's largest private collection of Toyota Land Cruisers tucked away in an unassuming Salt Lake City … The integrated solution provides an immersive, powerful experience that positions the Petersen Automotive Museum as a leader in recreating digitally integrated galleries. 0000312043 00000 n -``��n8�D�m�,�p�\Ȗ�[�?h��o�pDlkB�P��;� �1666 ��h�h��h�� 0\R��@l��:�)Ȱe��A� _�-��$X�T�y\pN`�� }�m��i��?R I��x�&�bPy��`��&��8��.ÑgA6� ��x*��c�rH330��l�ץ��lQk ;P�H��w ,\H[ endstream endobj 325 0 obj <>/Filter/FlateDecode/Index[28 251]/Length 31/Size 279/Type/XRef/W[1 1 1]>>stream H�\T�n[7}�_��(J�}h�Z�E��s�n��$+��;�lw�ޣK��9�J��S��_mԔr+�)~��xh�L6�/�B�X��m�on��O��ݑ^�ڼ�;��v��kz��[Bԛ�"(��El��e��D"��D��շF��VRY��҄�?��Ws�y%XyY��iy�]�}@ �dp��nn��{�{�Qn>��p��%Q,>-�4�R�T��TQa� r��U�\��':5BՔ[�ٹ7U�"�T�G5Zg��u �j��e]��A&��=�d0�n�m�7 �7�sﺳ�N�Z;�>%�y��.�D=�pn.V�5��B�{�R'��G�MT�z��k��p�_-��i̝9S�!��S2 .�v�dB+yT��('� �*�:)9��*K�۪�bՊC��~�ؘxh�vKGY�K��+z��iqȶ@'��T�D��X��;��(ya�5��*)ξ��)�!q^� Experience the Petersen Automotive Museum, featuring 100,000 sq ft of exhibits, 25 galleries, and over 300 vehicles. nissan sales summit. technology awards . HIPPA Compliance. The underground parking levels have been converted into a storage area for cars not on display inside the museum at that time. 0000320841 00000 n The Petersen Automotive Museum opened in 1994. "With Panasonic LinkRay, what we’ve found is the ability to engage a younger audience but also immediately throw content at them that they wouldn’t otherwise be able to consume by way of a traditional museum visit," explained Langsbard. 0000008901 00000 n California museums have joined the reopening of the state: Despite rising coronavirus case counts in the region, the Petersen Automotive Museum in L.A. and the Bowers Museum … Digital Animation Studio. Part of that renovation was a significant focus on technology and making the exhibits relevant from an experiential point of view. 0000001626 00000 n h�bbc`b``Ń3� ��0 �C endstream endobj 280 0 obj <>/Metadata 26 0 R/OpenAction 281 0 R/Pages 25 0 R/StructTreeRoot 28 0 R/Type/Catalog/ViewerPreferences<>>> endobj 281 0 obj <> endobj 282 0 obj <>/Font<>/ProcSet[/PDF/Text/ImageC]/Properties<>/XObject<>>>/Rotate 0/StructParents 1/TrimBox[0.0 0.0 612.0 792.0]/Type/Page>> endobj 283 0 obj [284 0 R] endobj 284 0 obj <>/Border[0 0 0]/H/N/Rect[36.0 41.765 178.02 28.0261]/StructParent 2/Subtype/Link/Type/Annot>> endobj 285 0 obj <>stream �:B3�#4�r��v��{��&ȹ��Z�^��W�\7m=�V�_��^e1yw=r��C��Rgq�Z�_�ݣ�v��A��|�9ă^��:��R�h��v��b�_��2u�ȹ�j �?�*�q�u��c��7��i�C�]U��yM^�7�xH9}N'U��q�� [�;�?��3��ZE�� /�K�L��=x��.&'�`zxzxzx:8X��⎖��6��ٮ�+0=-==k9�r�t�t��Pw��$��^��Q�{��'�l�tL��}�똅O� "[Panasonic really is] a one-stop shop, which we knew made them a perfect long-term strategic partner for the museum. 0 �0 endstream endobj 286 0 obj <> endobj 287 0 obj <> endobj 288 0 obj <> endobj 289 0 obj <>stream Resume About Contact Me. 5��Ӫ�E]ߢ$�� !&4�{ �_h5�c�Y�Y��JsPsZG`v+�i0�ԁ��j� F�13�ӆ�Kl��f�^�8E�쥥i��]��J��&Y�ɲ��@?�W�ӆ�̣�TdF�~@u��>�sFh�MN��Tw�f�u`P}��d�p|Z�s�(��4��>,J�r�). 0000008327 00000 n Conrad N. Hilton Foundation Headquarters. If we could put a device in their hand and say 'how about engage more, learn more, see things, perhaps even interact a little bit? The museum earned the title by virtue of its world-class exhibits, dedication to preserving automotive history, global education initiatives, and successful pivot to digital engagement during the worldwide pandemic. santa barbara film festival . The project is an information tower, constructed at the corner of Hayden Avenue and National Boulevard immediately across from the new Expo light rail transit line arriving from downtown Los Angeles in … Adds Langsbard, “We know Panasonic can grow with our plans given its holistic approach to consumer endpoints and integrated solutions. View. Each Signature gallery has a distinctive video wall and uses a large number of projectors (ranging from 10–15 projectors per wall). Shaking up one of the world's largest automotive museums. Download the story of the Petersen and understand the journey. 0000005235 00000 n View. The newly renovated Petersen Automotive Museum, appropriately located on America’s first car-friendly road in Los Angeles’ Museum Row. The museum’s grand reopening attracted 38,000 visitors and 500 journalists. san francisco hotel opening . The projection images needed to be stitched together via edge blending technology and as the museum was determining a partner, found that the Panasonic projectors enabled them to customize that content and have a flexible configuration for each room. Notes Janesh, “This was a huge benefit and allowed us to keep native format from the output side to input side, without needing additional adapters. Founded in 2010, the Mullin Automotive Museum strives to educate guests about 20th-century French automotive styling and design. The Petersen also integrated Panasonic's cutting-edge Light ID technology, LinkRayTM, into the museum. Looking to understand the potential of virtual construction? 0000314600 00000 n ... petersen museum grand reopening gala . The museum made the decision to embark on an extensive two-part renovation, with the first phase of construction focused on relocating the offices down to the lower level of the building. %PDF-1.4 %�� The final product was built from 47 Panasonic projectors and 15 professional displays. The story of how the Petersen Automotive Museum leapt into the 21st century with a futuristic steel exoskeleton design strongly influenced by car culture With its characteristic curving stainless-steel ribbons the exterior of the Petersen Museum re-interprets the ‘Googie’ architectural style influenced by car culture and the space age. 0000304685 00000 n Façade Construction: Petersen Automotive Museum – A Case Study in Virtual Construction. In case you don’t know, the Petersen Automotive Museum started off as a department store which went out of business. View. LGB - Long Beach /Daugherty Field/ Airport, 33 Kilometers (21 Miles) from Petersen Automotive Museum. The team selected Panasonic as a video partner to deliver content in fresh, dynamic ways throughout each gallery. hennessey media events. 0000015447 00000 n Petersen Automotive Museum Renovation Study Considered the pre-eminent US automotive museum, the Petersen Museum stands at the head of Los Angeles’ Museum Row. Panasonic PRO PTZ cameras perform for a highly-distinguished performance hall. Petersen Automotive Museum launches an immersive HoloLens experience that takes visitors through the engineering and design evolution of the 1966 Ford GT40 from its 24 hours of Le Mans victory to today's 2017 Ford GT. Petersen Automotive Museum, based in Los Angeles, had a vision to reopen with much fanfare. They purchased more than 35 projectors and 15 professional displays in an effort to integrate video into every single one of the 25 galleries that spanned three museum floors. Museum Goes from Zero to Sixty with Major Renovation December 6, 2015, the Los Angeles-based Petersen Automotive Museum reopened to much fanfare after being shuttered for 14 months to complete a $90 million renovation. 0000014230 00000 n 0000002048 00000 n Petersen Automotive Museum. a museum expansion. View. 0000009629 00000 n 0000307444 00000 n Challenges. The three-story reinforced concrete structure that would become the museum first opened in 1962 as a U.S. branch of the Japanese department store Seibu. Not in the case of Andrew Kopp. The Petersen Automotive Museum in Los Angeles has announced that it will celebrate its 20th anniversary in 2014 with a redesign of its interior and … 0000006108 00000 n 0000426363 00000 n 0000000016 00000 n 0000007898 00000 n 0000012608 00000 n dom perignon limited edition launches . The museum, which aims to “explore and present the history of the automobile and its impact on American life and culture using Los Angeles as a prime example” is one of the largest such museums in the world. petersen-automotive -museum-case-study.pdf. 0000314848 00000 n 0000014637 00000 n Founded on June 11, 1994 by magazine publisher Robert E. Petersen, and his wife Margie, the Petersen Automotive Museum is owned and operated by the Petersen Automotive Museum Foundation and seeks to explore and present the history of the automobile. Using visible light communication, LinkRay(TM) delivers mobile content by enabling ordinary smartphones to read IDs sent from LED transmitters, such as displays, signboards, and spotlights, and to connect to associated mobile content. Part of the reopening’s goal was to make the space more experiential and the team instantly saw the need for video to become an integral part of the museum experience to help bring the gallery to life. 0000322769 00000 n luxury automotive event. red bull stunt awards. Andrew Kopp “ What I’ve learned at the Petersen Automotive museum and what I learned at Cal Poly Pomona is, if you’re passionate about something, don’t hesitate to go for it. NBC Live Show at Universal. Sorry, you need to enable JavaScript to visit this website. A Panasonic representative will contact you. 0000013488 00000 n Learn how Panasonic and The Kentucky Derby Museum created a 360 Degree visual experience of “The Greatest Race”. 0000003617 00000 n 0000015367 00000 n View. LAX - Los Angeles International Airport, 14 Kilometers (9 Miles) from Petersen Automotive Museum. Share In 1966, Ford made history with a car that put America on the global motorsports map. It was founded by publisher Robert E. Petersen, who made his fortune producing magazines Hot Rod, Car Craft, and Motor Trend, among others. case studies. By working with Panasonic, we could work with a range of lumens while maintaining similar color quality and resolution, so the imagery would be consistent throughout.”, Another consideration was ease of use and installation. CGA eSports Stadium: Cyber Games Arena Case Study. View Case Study . The museum also installed a LinkRay-enabled professional display in their lobby, optimizing the visitor experience by making information access easier and more fun. View. Said Janesh, “There are many great projectors out there, and we knew Panasonic creates high-quality product. Thank you for your submission. LOS ANGELES, CA.- The Petersen Automotive Museum has been named the 2020 Museum of the Year by The Historic Motoring Awards in a virtual ceremony. As a result, there were fewer things to troubleshoot from an integration perspective. 0000004222 00000 n Four Seasons Hotel TV Studio. 0000320802 00000 n 0000006973 00000 n S grand reopening attracted 38,000 visitors and over 500 journalists, underscoring the power of a digital experience!: Cyber Games Arena Case Study in Virtual Construction Want an internationally recognized façade floors two. May Family Discovery Center cutting-edge Light ID technology, LinkRayTM, into the Museum time... Projectors per wall ) Virtual Construction it ’ s not particularly exciting to millennials Panasonic creates product! To become an integral part of that renovation was a significant focus on technology and making the exhibits from., 14 Kilometers ( 21 Miles ) from Petersen Automotive Museum Office Switch.. Sees the future and the direction this Museum is headed. ” to millennials 21! ’ Museum Row display in their lobby, optimizing the visitor experience by making information access and...... 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